Our pop-up event 12-16th October 2021
LAST WEEK, WE CELEBRATED OUR NEW NAME AND THE NEXT STEP IN OUR JOURNEY BY LAUNCHING STILBAAR'S VERY FIRST POP-UP EVENT ! FROM OCTOBER 12TH TO 16TH, WE PRESENTED OUR BRANDS IN THE HEART OF STOCKHOLM. THIS GAVE US THE OPPORTUNITY TO MEET AND EXCHANGE WITH OUR CUSTOMERS THROUGHOUT THE WEEK AND DURING OUR INAUGURATING COCKTAIL.
It was very exciting for us to bring our digital offer into the real world and interact with our customers. Thanks to the dozen of labels that accompanied us on this project, our customers got to experiment with sustainable luxury at its finest.
From ethical knitwear like Mansken or PHI, to timeless essentials with Miryam and Aiayu, this pop-up was the occasion to show ethical fashion’s diversity.
Our customers got to try on sustainable denim thanks to Jeanerica and feel the soft quality of Camilla Bloom's colorful collection. With the colder days upon us, Annaedsta offered a beautiful selection of outerwear. Diverse interpretations of sustainable lingerie were represented with Ariane Delarue’s delicate lace and Organic Basics minimal designs.
Finally, as Stilbaar aims to highlight a globally conscious lifestyle, several clean beauty brands were on display such as Bamford, Skin Regimen, Flower and Spice, Manasi 7 and Bisococo as well as Vegan handbags from ASK Scandinavia and handmade recycled jewellery from Wild Fawn Jewellery and Valerie.
Stilbaar is rooted in fair fashion, supporting ethical practices and local production. Being able to represent those values and our brands through a live event and discuss it with our customers was a unique moment for us. We are excited for what is coming next, on our digital platforms as in real life !